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Promises, Pitfalls, and Privacy Concerns of AI in Mental Health Apps

by zeeh
AI in Mental Health Apps


In recent years, the connection of artificial intelligence (AI) and mental health apps has given rise to promising developments in mental healthcare. These innovative technologies offer a range of solutions, from personalized therapy recommendations to real-time mood tracking. However, as we embrace the potential benefits, navigating the associated pitfalls and addressing growing privacy concerns is essential.

As PIA revealed in their research, most mental health apps break your trust and exploit your privacy, cooperating with all parts of your most susceptible data. Therapy apps like BetterHelp, TalkSpace, and Youper are giant data-harvesting machines with vague, basic, or even deceptive privacy policies. An in-depth check on the 2023 privacy policies of famous therapy apps revealed how many of them put your data at risk. We’ll explain some difficult-to-understand terminology and share tips on safeguarding your most personal information.

Promises of AI in Mental Health Apps

Personalized Treatment Plans:

AI algorithms can investigate vast amounts of data, including user behavior, preferences, and historical patterns, to tailor individual treatment plans. This personalization enhances the effectiveness of mental health interventions.

Early Detection and Intervention:

AI-powered apps can detect subtle changes in user behavior or language patterns, enabling early identification of potential mental health issues. Timely intervention can prevent the escalation of problems and improve overall outcomes.

Accessibility and Affordability:

AI-driven mental health apps can potentially make therapy more accessible and affordable. Automated tools can provide support 24/7, reducing the barriers to seeking help and reaching a broader audience.

Pitfalls in the Implementation of AI in Mental Health Apps

Lack of Regulation and Standardization:

The rapid growth of AI in mental health has outpaced regulatory frameworks and standardization efforts. This lack of oversight raises concerns about these applications’ quality, accuracy, and safety.

Bias in Algorithms:

AI algorithms are only as virtuous as the data they are trained on. If the training data is biased, the algorithms may perpetuate existing inequalities and contribute to disparities in mental health care outcomes.

Overreliance on Technology:

While AI can be a valuable tool, overreliance on technology may undermine the importance of human connection in mental health care. It is crucial to strike a balance between automated solutions and the human touch that therapists provide.

Privacy Concerns in AI-Powered Mental Health Apps

Data Security:

Mental health apps often collect sensitive user information, including thoughts, emotions, and behavioral patterns. Ensuring robust data security measures is essential to protect individuals from potential breaches and unauthorized access.

Informed Consent:

Users must be fully informed about how their data will be used and shared. Obtaining explicit and informed consent is crucial to maintaining trust and respecting user autonomy.

Third-Party Sharing:

Mental health app developers may collaborate with third-party entities for various purposes. Clear guidelines and transparency regarding data-sharing practices are necessary to safeguard user privacy.

AI Apps Making Mental Health Easier

These apps use innovative technology like machine learning and standard language to understand users better and provide personalized help. It not only helps break the stigma around mental health but also makes good care more accessible. Let’s explore a couple of applications:

BetterHelp — 1 Million+ Google Play Downloads

BetterHelp’s privacy policy is well-written, often hiding data exploitation and false promises in legal jargon. The red flags for this app are very subtle. For instance, BetterHelp openly says it tracks your IP address, which can reveal your location, but it doesn’t share why. This can also extend to all other parts of your data, including your address, worksheets you fill in with your therapist and journal entries.

Talkspace — 500,000+ Google Play Downloads

Talkspace’s privacy policy reveals that it collects a massive amount of data. It offers an unclear definition of data processing but mentions “using” and “transferring” your data without specifying where or for what. The file states that it’s to provide you with the top service but doesn’t mention any third-party partners who may be involved in supervising it.

Better Stop Suicide — 10,000+ Google Play Downloads

The app Better Stop Suicide offers a highly vague privacy policy that doesn’t state what data it collects or processes. Still, it does say it will only share your data with trusted partners and not strangers. The question is, who are these partners, and what is their role in your mental health journey? Another worrying part is the constant use of phrases like “might” and “may”, indicating speculation rather than concrete policies. It allows for much leeway as to what happens with your data.

Cerebral — 100,000+ Google Play Downloads

Cerebral is another mental health app that raises serious concerns, especially when considering the sensitive medical data the company handles. The app requires you to provide a lot of unnecessary personal information. It asks for your medical history, prescriptions and lab results, social security number, and emotional and physical characteristics. It includes collecting audio, images, and videos of you during your sessions so anyone accessing your files can identify you in seconds.

The company vigorously exchanges your details with partners, advertisers, social media, and third parties. Just earlier in 2023, Cerebral admitted to sharing the private data of 3.1 million users with Facebook, TikTok, and other social media giants.

Youper — 1 Million+ Google Play Downloads

Youper’s privacy policy is open about the types of data the app collects, like login, usage data, and device details. It gets invasive because Youper is an AI chatbot, which requires it to store everything you share to diagnose you and facilitate appropriate treatment.

Additionally, Youper mentions it can’t guarantee to keep your data 100% safe. The company promises it implements “appropriate and reasonable” security measures — but we’re not entirely sure what this means. So, you can only hope it’s strong enough to keep persistent cyber attackers, scammers, and other unauthorized parties away from your sessions with the bot.

How to Protect Your Privacy While Seeking Emotional Support

  1. Find privacy-aware mental health apps
  2. Download apps only through official stores or sites
  3. Sign up with a disposable email and secure password
  4. Speak through the privacy policy and terms & conditions
  5. Opt out of cookies, ads, and analytics
  6. Adjust the apps’ privacy and security settings
  7. Limit how much personal information you share
  8. Don’t connect other accounts, like Facebook or Google


Hence, the connection of AI and mental health apps holds immense promise for revolutionizing mental healthcare. However, to fully realize these benefits, addressing the associated pitfalls, such as the lack of regulation and algorithmic bias, is imperative while prioritizing user privacy. Exposing the right balance between innovation and ethical considerations will be crucial in building a future where AI enhances mental health care without compromising privacy and security. As these technologies evolve, a collaborative effort involving developers, healthcare professionals, policymakers, and users is essential to shape a responsible and effective landscape for AI in mental health.

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